Meet the Superhumans

Meet the Superhumans from STITCH on Vimeo.

I saw this AD a hundred time when I was in the UK. It is brilliant and powerful, and a great use of a "Public Enemy" song. The games wrap up this Sunday and it is a crying shame that USA TV has not backed their athletes the way UK have. Channel 4 in the UK was broadcasting the Paralympics all day for the entire games, the US will broadcast about 5 hours for the whole games. Here is a great article about the US's coverage of the games.